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How Did She Do It Again? The Phenomenon of Taylor Swift’s Latest Triumphant Comeback

This week, iMusthav’s editor wished to share news of Taylor Swift’s success. As reported by Taylor Swift has achieved great success with her re-recording of a beloved past album. According to music industry reports, the album titled “1989 (Taylor’s Version)” debuted at the top of the Billboard charts with over 1.6 million units sold. This sets a new personal best for Swift, surpassing the over 1.5 million units her “Midnights” album sold last year.

1989 (Taylor’s Version) Tracklist:

1. “Welcome to New York (Taylor’s Version)”
2. “Blank Space (Taylor’s Version)”
3. “Style (Taylor’s Version)”
4. “Out of the Woods (Taylor’s Version)”
5. “All You Had to Do Was Stay (Taylor’s Version)”
6. “Shake It Off (Taylor’s Version)”
7. “I Wish You Would (Taylor’s Version)”
8. “Bad Blood (Taylor’s Version)”
9. “Wildest Dreams (Taylor’s Version)”
10. “How You Get the Girl (Taylor’s Version)”
11. “This Love (Taylor’s Version)”
12. “I Know Places (Taylor’s Version)”
13. “Clean (Taylor’s Version)”
14. “Wonderland (Taylor’s Version)”
15. “You Are in Love (Taylor’s Version)”
16. “New Romantics (Taylor’s Version)”
17. “Slut! (Taylor’s Version)” (From the Vault)
18. “Say Don’t Go (Taylor’s Version)” (From the Vault)
19. “Now That We Don’t Talk (Taylor’s Version)” (From the Vault)
20. “Suburban Legends (Taylor’s Version)” (From the Vault)
21. “Is It Over Now? (Taylor’s Version)” (From the Vault)

Significantly, the re-recorded version of “1989” outsold the original album released in 2014 on Big Machine Records, which sold around 1.3 million units upon its debut. Industry sources note this is the biggest first-week sales figure for any album since 2015. It also ranks as one of the top debuts of the past three decades.

Physical album sales, including multiple vinyl variants and other limited formats, accounted for the majority of units. This reflects both fan demand for collectibles and the ongoing popularity of physical media, despite streaming being the dominant format for most new releases.

These results come amid continued success for Swift’s “Eras” concert film, now in its fourth weekend of theatrical release with over $166 million grossed in North America alone. Additionally, several unreleased “vault” songs from the album are predicted to debut high in the Billboard singles charts. One song in particular is thought to have a chance of reaching number one.

The massive debut sales for “1989” far exceed projections and represent a new high point for Swift’s ongoing re-recording efforts. While the commercial performance of this album re-release was anticipated to be large, it more than doubled the sales of her previous best-selling re-recording from earlier this year.

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